Training, Events, and Webinars

The journey of entrepreneurship includes the need for growth of knowledge and ideas, understanding your community and its residents, and the importance of enhancing your network. Whether it’s bringing together like-minded entrepreneurs to empower each other’s dreams, or presenting the necessities – and the latest tricks – of business ownership, we’re invested in helping you take your business to the next level through our webinars and events.

business events

We'll be adding more topics soon!

Winter 2021 Webinars

Bruce County's Business to Bruce programs organizes series of business development seminars, webinars, and other learning opportunities to start, grow, or advance a business. Register for all events through our Eventbrite page.

Follow us on Facebook and sign up for our email newsletters for the most up to date information and to stay informed with our resources and supports!


How to Start a Business - the basic steps | January 20, 2021 | 10 am
- Starting your business doesn't have to be scary. We can help.

Zoning, bylaws, & the planning process | January 22, 2021 | 10 am
- Learn how to navigate the land use planning process and procedures

How to prepare a visual business plan - the lean canvas | January 25, 2021 | 10 am
- The visual one-page business plan.

How to write a traditional business plan | January 27, 2021 | 10 am
- Business planning doesn't have to keep you up at night. We can help.

Basic accounting principles | February 1st, 2021 | 10 am
- Financial terminology presented in layman terms

How to identify your ideal customer and target market | February 4, 2021 | 10 am
- Who's your Linda?

How to operate your business effectively & efficiently | February 8, 2021 | 10 am
- Tech, Tools, and Productivity: apps and software to help your business

Assessing value and setting prices in your business | February 11, 2021 | 10 am 
- How much is too much to charge?

Tax planning vs tax preparation | February 16, 2021 | 10 am
-Help save your business money with these tax planning tips!

Preparing your sales forecast | February 18, 2021 | 10 am
- How big will my business be?

Preparing and understanding your cash flow statement | February 25, 2021 | 10 am
- Managing your business "blood" pressure.

Navigate tax time for small business | February 22, 2021 | 10 am
- Sole Proprietors - get all of your tax questions answered by a Canada Revenue Agency Liaison Officer answered!

Preparing and understanding your cash flow statement | February 25, 2021 | 10 am
- Managing your business "blood" pressure.

Trying to save money will cost you | March 1, 2021 | 10 am
- You can't do it all yourself!

How to expand your profit margins | March 4, 2021 | 10 am
- Raise the bridge or lower the river?

Branding and marketing tips and tricks | March 8, 2021 | 10 am
- Learn how to make your branding and marketing strategies actually produce results! 

Writing for online & print | March 10, 2021 | 12 pm
- People don't read the way they used to. Learn how to create engaging content that works.

Social media - platforms | March 22, 2021 | 10 am
- Find out which social media platforms you should be using to reach your customers.

Social media - content development | March 24, 2021 | 10 am
- Attract new customers, retain existing customers, and grow your social media followers.

How to advertise on social media | MArch 29, 2021, 10 am
- Learn how to set up paid ads on platforms like Facebook and Instagram

Video marketing for your business | April 12, 2021 | 12 pm
- Learn how to use video to reach your customers - and find new ones - to improve and grow your business!

How to use QuickBooks (Desktop Version) | April 14, 2021 | 10 am
- Accurate bookkeeping is essential for a clear picture of a company’s financial health. QuickBooks can save you time and risks of an audit.

Setting up payroll using QuickBooks | April 19, 2021 | 10 am

Steps to hiring employees | April 21, 2021 | 10 am
- Learn what steps you need to take to hire an employee

How to keep your employees | April 26, 2021 | 10 am
- Many companies have trouble keeping staff. Learn how to overcome this issue and keep your staff around!

 


The Business of Art Workshop Series

Led by artists, for artists, this free workshop series is presented by Business to Bruce and Southampton Arts.

Primarily for the entrepreneurial maker community, each module in this six-part series supports artists and artisans interested in taking their passion to market. The series will help guide artists through creating materials specific to the arts sector, defining their brand, pricing, the logistics of working with retail partners, and taking their work on the show circuit.

For more information or to register for free, visit: southamptonartscentre.com/adult-classes.

Workshop Series Poster

Workshops:

Workshops can be attended in-person or online, with modifications to the online content. 

Use Your Words | January 26, 2021 | 1 pm
Presented by Allison Billings
Communicating who you are and why you are unique is a cornerstone of being an artist in business. 

Define Your Brand | February 9, 2021 | 1 pm
Presented by Kate Civiero
As an artist or artisan, your business rests on the communication of what you make and the aesthetic you define to connect with your audience.

Work Your Image | February 23, 2021 | 1 pm
Presented by Heater Travis
Discover what social media platform is best for you, how to find your online voice, and create an aesthetic that’s on-brand for you. 

Product Photography | March 7, 2021 | 10 am
Presented by Kate Civiero
The images you use to promote your work are crucial components of a visual-based business.

Sell It | March 9, 2021 | 1 pm
Presented by Kate Civiero
Pricing is one of the most difficult decisions for many makers starting out. Learn to identify the real costs of what you make and align with what your market will support.

Take it to Market | March 23, 2021 | 1 pm
Presented by Morag Budgeon and Alan McIntosh 
Applying to shows means having the right materials organized, creating a schedule of application and event deadlines and considering how a jury will view your work.

Online Roundtable Discussions:

Hear how other makers began, grew, and pivoted their businesses and ask all those questions you have always wanted to know.

Start-Up stage | January 26, 2021 | 7 pm
The start-up phase of an idea, project, or business is a lot like being a new parent; it's all-consuming - you are going to lose sleep and it will take everything out of you.

Growth stage | February 23, 2021 | 7 pm
Once you move past the start-up phase and realize that a) you are going to make a living at this, and b) you have a bigger capacity to sell than you thought, you have some big decisions to make.

Challenges | March 30, 2021 | 7 pm
In the rush of the start-up and growth phases, we tend to see our biggest challenges as fairly predictable ones; not being able to sell enough or meet our expenses.


Looking for a specific topic?

If there is a topic that you'd like to see, email us at info@businesstobruce.com so we can look into it. We want to provide our entrepreneurs with the learning tools they need to succeed and grow! Subscribe to our e-newsletters to stay up to date and/or follow us on Facebook for the latest information.

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