Training, Events and Seminars

The journey of entrepreneurship includes the need for growth of knowledge and ideas, understanding your community and its residents, and the importance of enhancing your network. Whether it’s bringing together like-minded entrepreneurs to empower each other’s dreams, or presenting the necessities – and the latest tricks – of business ownership, we’re invested in helping you take your business to the next level through our seminars and events.

business events

In response to COVID-19, no in-person seminars scheduled for March and April 2020 will be taking place. We apologize for any inconvenience but appreciate your understanding during this time.

We have a great list of online webinars to support you and your businesses as you navigate your way through this uncertain time. 

Click on the links below for a description of each webinar and to register online. 

Date Time Host and Topic

View the past webinar:
How do I get my business online and sell my products/services? 

With Covid-19 dramatically changing our business interactions, how do we pivot and thrive during these uncharted times? Online is becoming more vital and being setup quickly and effectively can assist your business at this time of social separation.

Here are some links to resources:


Digital Main Street 

The Essential Shopify Checklist For Set Up & Launch

Google Keyword finder


How do I REALLY stand out from my competitors? Creating an unfair advantage

Email for resources on this topic.

We live in unusual times. The current business environment is being challenged by our new reality. How do we survive these turbulent times? What changes do we, as business owners, need to make to our strategy to thrive in the future? The answer may lie in our competitive advantage. In this two-hour webinar we will explore the importance and process for finding your “Unfair Advantage” in a new business reality.


Leading in Uncertain Times! Download a PDF copy of the presentation

Understand what’s happening within you and your team during fear and uncertainty.
Learn to recognize the signs of stress and how to help others find calm in the sea of noise.
Receive a complimentary Tilt365 Assessment that’s that will help bring your personal clarity to your strengths & help you notice your triggers so you can get ahead of them and balance and be there for your team


Find resources from and view the past webinar: Webinar 1: How do i get my business online to sell my products or services?

What do I need to bring my brand online? (Facebook pages or website? types of e-commerce stores).
Digitizing my products or services (how do I get my products or services online? What are my options as a service provider?


Find resources from and view the past webinar: Webinar 2: How Do I Define My Online Target Market?

Defining your online target market (Avatar Worksheet).
Researching your target market (Google search demonstration).
Instagram demonstration.

Monday, April 6, 2020 6:30 - 7:30 pm

How do I set up ads on Facebook and Instagram? Video coming soon

Setting up Facebook/Instagram Ads (Full demonstration, *you will need a credit card for this).
Key Performance Indicators (KPI's) for Facebook Ads (What do the numbers mean? How do I make changes to my ads?). Selling on your Facebook page

Thursday, April 9, 2020 6:30 - 7:30 pm

How do I set up Google AdWords and YouTube Ads?

Setting up Google/Youtube Ads (Full demonstration, *you will need a credit card for this).
Key Performance Indicators (KPI's) for Google ads (What do the numbers mean? How do I make changes to my ads?). Selling on Google Merchant Centre

Tuesday, April 14, 2020 6:30 - 8:30 pm

How do I engage and retain my staff?

Come learn how to unlock the leader in you to set the stage for an environment that will attract, retain and engage your staff. Leave with a complimentary True Tilt Assessment to support your ongoing leadership development.

(note: you will receive a link to watch prior to each seminar)

For the most up to date information, please visit our Eventbrite page.


Bruce County is not only organizing our own webinars but we have compiled a list of other FREE online seminars and webinars from outside organizations to help you manage your business. 

Please click on the links below for a description of each webinar and the details to register. We will do our best to keep this updated regularly.

Date Time Host & Topic
Tuesday, March 24, 2020 2:00 - 3:00 pm BizLaunch​: 
Cash Flow Management Strategies for Small Business
Monday, March 30, 2020 11:30 am - 12:30 pm Ontario Federation of Agriculture: 
Managing Farm Employees in a Pandemic
Wednesday, April 22, 2020 12:00 - 1:00 pm Social Enterprise Network Centre of Ontario: 
Social Enterprise 101 
Now available online   Business Development Bank of Ontario: 
How to cope with the impact of COVID-19 on your business
Now available online   Destination Development Association: 
Dealing With the Coronavirus: What to do immediately to help save your tourism industry, and downtown businesses.

Subscribe to our e-newsletters to stay up to date and/or follow us on Facebook for the latest information.

If there is a topic missing from our listing that you'd like to see, email us at so we can look into it. We want to provide our entrepreneurs with the learning tools they need to succeed and grow!

PDF icon business online-presentation.pdf590.31 KB


We are a blend of entrepreneurial opportunity that spans energy and tourism, agri-business and culture, technology and retail.

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Business to Bruce
Toll Free:  1-800-268-3838 Facebook Link:  Business to Bruce Facebook

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If you're intrigued by the possibilities of opening or expanding a business in Bruce County - yet you aren't finding the info you need - send a message to a real human being in the Bruce County Economic Development office. We're experts at connecting people with communities and we're very helpful. We look forward to seeing you bring your business ideas to life in Bruce County.

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